In case you were wondering, the saying “if it ain’t broke, don’t fix it” doesn’t apply when it comes to your website.
And the reason is this: your website starts to break down basically the moment it goes live. It’s like driving a new car off the lot: the moment it hits the road, the car loses 20% of its value.
The digital world moves quickly
And this isn’t a pessimistic view or anything like that. It’s simply sweden whatsapp number data the reality of doing business in an increasingly digitalized world. Tactics, design trends, and most importantly, user experience (or UX) requirements dictate that one of the best practices is to iterate your website and its design as often as possible.
We recently redesigned and migrated our WSIWorld website. With that inweb specialists have their own database of decision in mind, here are the reasons why it’s important to periodically iterate on your website’s design and user experience:
Perhaps the most important reason to not let your website design and UX stagnate is the speed at which the digital landscape is changing. We operate in a rapidly changing world – so fast that most of us powder data can’t keep up – and with that comes the need to nimbly adapt the tactics, strategies, and tools we use. What worked in the digital world two years ago probably won’t work the same way today. So no matter how good your website looked and functioned two years ago, for all practical purposes, in the digital world, it’s already old .
Lead by example
For us, redesigning our website and its user experience is part of a company-wide commitment to “walk the talk.” If we say we help companies improve their marketing practices, we have to put our own house in order. As we’ve said before, in 2019 and beyond, it’s important to regularly iterate on your website design and user experience. We’re really proud of our new site, so we encourage you to check it out and share your feedback with us.