Competing with the chains that appear in the online world. As large stores appear on the internet, well-known chains in Brazil saw the ne for integration between both worlds.
A good example of this integration is the technique call Web Pickup, which has been adopt by the retail market. It consists of offering the possibility of purchasing online, with the product being pick up at a physical store or at some delivery point. This action generates a combination of the physical market with the online market, thus optimizing your company ‘s sales .
There are also more traditional companies
that focus on the benefits hong kong email list of physical shopping to attract customers. Some establishments value the idea of being able to try on clothes to avoid exchanges, while others allow product testing to ensure that they work properly.
To provide more convenience, some brands offer home delivery. In this strategy, the customer goes to the location and chooses the products they want. Once this is done, the retailer takes care of delivering the purchases to the consumer’s address.
Emerging in Brazil at the beginning of this decade
The marketplace aero leads is a strategy that companies adopt when they seek to optimize and boost the sales of a product. Basically, it is an online shopping mall, which boosts the visibility of both an item that is available for sale and that of your virtual store .
Another reason why why is marketing so important in a company’s strategy? marketplaces are becoming increasingly popular is the ease and spe with which it is possible to purchase a product, making it a convenience for consumers. Since it is a large showcase for online commerce, the more clicks are generat, the more customers will be engag and the greater the integration with the online store’s marketplace .