They are of two types: News as an information source. For example, for a store that sells car tires. We choose news: “Ukraine sent a record amount to repair roads in 2019.
We write an article where, in the process of discussion
The vector of attention is directed towards the importance of using quality car tires.
Site is placed in the text; The problem as an information new zealand phone number data source (journalistic investigation, research). We choose the subject of the study “45% of ronad acc idents in Ukraine are due to the untimely change of car tires” (the information is taken as an example and may not correspond to reality).
Further in the article, we tell why out-of-season tires can lead to road accidents and how to solve this problem. With a link to the client’s website, of course.
The link can be published openly (when the anchor mentions the client’s brand and the reader understands that he is going to the store) or hidden (when the anchor contains an intrigue-intrigue and invites the reader to go). Content strategy for outreach articles Effective outreach requires not only the right strategy, but also a careful approach to content creation.
Here, it is important to consider a number
Of practical aspects that will help the articles work to their full potential, attract traffic and contribute to the achievement of business goals. Cont basic strategy determines the direction of the enterprise ent plan and regularity .
Articles should be placed as part of a comprehensive content strategy. This will allow you to systematically promote products or services and maintain constant attention to the brand.
It is important to have a clear plan with
Publication dates and key topics that align with business goals. For example, materials can be aimed at increasing sales of non-seasonal goods or re singapore data ducing the balance of products that are not in demand. Regularity helps not only to maintain interest, but also to strengthen positions in search engines. Headlines and SEO optimization Headlines are the first thing a reader sees, so they should be clear, concise, and eye-catching. In addition, SEO optimization of content is no less important.