Calculating the PPC Competition Level

Keyword difficulty (KD) assesses how difficult it is to take your competitors’ positions in the Google Top 100 for a specific keyword. There are many search engine optimization (SEO) tools out there, and each uses a specific formula to rate keyword difficulty. Because Google uses hundreds of ranking signals, it’s difficult for a third-party SEO tool to compute an absolutely correct difficulty measure for a keyword.

Calculate Keyword Difficulty

The following difficulty rating from the Semrush SEO poland whatsapp number data tool describes its evaluation values, graded in percentages from 1% to 100%. A higher percentage shows how much effort it takes to rank better than the competition for targeted keywords.

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Over 69% – You’ll need to put in a lot of time and effort into link building and search engine optimization (SEO) to get into the Google top 20. In this case, the keywords are highly competitive and not a sensible target for a new website.
50% – 69% It is challenging to get into the Google top 20 sharing a framework that will enable you to keep for these keywords, but with high-quality content and relevant backlinks, you could eventually take over your competition’s position.
From 30% – 49% – When you start using keywords in your cell p data SEO strategy, it is possible to rank for keywords with this rating.
Less than 30% – These are the keywords you can rank for most easily. They likely have low search volume or very specific search intent.
If you find a list of relevant keywords with high volume and low competition and use them throughout your website, you have a chance of ranking high in the SERPs.

To find a balance between

A keyword’s search volume and its level of competition, you need to take into account the keyword’s difficulty and also the level of pay-per-click (PPC) competition. The PPC competition level shows the number of paid advertisers using a specific search phrase for their ads. Although it refers to competition in non-organic paid search, it is a good indication of preferred keywords that can be used to build a list of low-competition keywords.

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