TikTok as part of its social media marketing strategy ? TikTok is quickly becoming a high-priority item in most businesses’ digital marketing toolboxes. Yes, it may have originally been an app for Gen Z users who wanted a place to post fun, frivolous content, but today it’s a platform with a growing number of subscribers across all demographics.
Now, every business can find an audience on
TikTok for their B2C and B2B marketing initiatives. But should you promote your brand on TikTok? If you think yes, then switzerland whatsapp number data you must have some doubts about how it works and how convenient it could be for your brand. In that case, we present to you this beginner’s guide on how to start marketing on TikTok.
What is TikTok?
TikTok is an entertainment app that features 15-second account-based marketing must tailor the message to the decision maker videos created by users of the platform. It was launched in China in 2017 and rose to prominence in the Western world during the COVID-19 pandemic. The type of content typically found on TikTok includes:
Standup comedy routines
Video Comments
Educational videos
Fashion showcases
Lifehacks
Joking
Makeup tutorials
Recipes
And more
Consider these short video categories and think about how you could create content like this that fits and promotes your brand.
Like other social media platforms, TikTok offers great cell p data opportunities for influencer marketing . If you’re already using it on other platforms, then you already know how effective it can be. The great thing about TikTok is that you don’t have to look far to find a suitable influencer.
TikTok Influencer Marketing
Just visit the TikTok creator marketplace , a global hub where brands can easily find collaborators suitable for their target audience. Depending on the influencer you work with, the cost ranges from $5 to $2,500 per post. Of course, what determines the price is the number of followers your influencer has.