In 2015, 780 million people were block in the Google search system. advertisements. The ads violat the advertising rules. Compar to 2014, this is almost 50 percent more block ads. The statistics are as follows: In 2012, there were 220 million advertisements that did not comply with the rules. In 2013, there were 350 million block advertisements. In 2014, 524 million were remov.
In 2015, 780 million were block
So, Google warns that this year they will pay even more attention to fighting and removing inappropriate ads. Google plans to make advertising database some updates in 2016. The updates will make it harder to limit inappropriate ads on Google search. Google’s advertising policy is to make all ads you see useful and fair. Inappropriate ads are often detect and block before they appear in Google search.
Prevention of inappropriate ads is ensur by automat
Algorithms and people who monitor Google ads daily and continuously. Google makes sure that the correct and relevant information reaches 65 percent transactions do not occur because it is not offered the user, which is why they invest in cutting-ge technology and have many employees working on it. Thus, Google invests in advertising quality control. Google’s advertising policy aims to keep most services and content on the Internet free of charge through responsible, moderate, and timely consumer advertising.
In order to achieve this, there are stricter requirements
For the quality of advertising, as well as certain prohibitions and restrictions on goods and services that can be question about their benefits to buying house b the consumer. Thus, Google’s advertising policy states that a good user experience on Google search is paramount and they are focus on the user first and money second. Brand advertising that is more heavily regulat on Google search: Advertising of alcohol brands. Advertising of fast crit companies. Advertising of food supplement manufacturers.