What kind of services should you outsource?
Some of the services you could hire an external agency or team for are:
Design and implementation of the marketing strategy
Content creation : eBooks, case studies, blog posts, videos, infographics…
Digital marketing: onboarding, lead nurturing, reporting, emailing, landing pages, CTAs…
Social media: engagement, calendar architect database copy, post scheduling…
Website design: SEO, templates, maintenance, redesign…
Analytics: sales funnel, traffic, conversions, reporting, keyword research…
Branding and design: positioning, buyer personas, competitive analysis…
Public relations: press releases, hiring influencers
Which professional should I hire if I want to outsource marketing?
oliur-rM7fqrIQb94-unsplash (1)The first (and most important) question you need to ask yourself when deciding to outsource your marketing is whether you’re going to hire freelance professionals or expert agencies.
A freelancer is cheaper than an agency, but their capacity and recreation emerges as a necessary tool for designers availability are more limited , and it is difficult for a single professional to have all the knowledge and skills needed in all fields of marketing. They may be a good option for a single project or a specific area, but if what you need is comprehensive help, the best option is to hire an agency.
The cost of an agency is higher
but it offers more guarantees and has specialized profiles in many areas of marketing , which provides a more global approach. In addition, its resources are greater and it has the latest technologies.
As you can see, more and more companies are deciding to japan data outsource their marketing by hiring specialized agencies or independent professionals.
We recommend that you assess your needs and what you want to achieve by outsourcing this essential part of your business. Outsourcing is a very cost-effective way to ensure that all your needs are met in the best possible way.
At mbudo we will be delighted to help you focus and develop your Inbound Marketing strategy. We are your Inbound Marketing agency , experts in Digital Strategy and inbound marketing. Shall we talk?