Provide information on m icine, finance, law, religion, etc. To evaluate the quality of such resources, Google uses certain factors – E-E-A-T. This abbreviation translates as expertise, experience, authority and trust. It is these factors that enable the search engine to determine the quality and usefulness of the content. When evaluating a site using the specifi algorithm, Google takes into account the number of external links, mentions of the resource name on authoritative sources, openness and reliability of information data, the presence of documents confirming expertise – certificates, licenses, awards, and others.
To successfully promote the YMYL platform
You ne to increase the trust of visitors by providing as much open data as possible. Increase internal expertise and regularly analyze market chinese australia research. The success of promotion will be affect by: availability of detail contact information including telephone numbers, addresses and other data; placement of details; a detail description of the company, products or services.
The possibility of fe back from visitors
Increasing the number of mentions of the company on authoritative resources. Participation in various events and conferences with the opportunity. To make a name for yourself and attract the attention of potential clients. Partners, and sms solves the 3 major worries of marketers during festivals users; publication. Of expert texts on third-party resources, ideally on authoritative sites on the subject; placement of certificates, awards, prizes, diplomas; inviting experts in a specific topic to create useful materials; providing any information to visitors regarding products, services, company or brand.
E-A-T is a ranking factor in Google search
Which is currently prioritiz over other algorithms. Let’s sum it up For successful optimization, it is necessary to take into account that: Search buying house b engines today are learning to distinguish text written by a copywriter from text generat using neural networks, so if a site is fill with articles creat by artificial intelligence, the probability of getting into a spam filter will be high.