Adapt to the ne s of the target audience is the main tool in SEO promotion. Users are happy to visit resources with useful and valuable information, demonstrating certain behavioral factors. The search engine takes this into account and promotes the site to the TOP. As for Google, the main SEO promotion tools here are: quality content; authoritative external links. Internal optimization Ne less to say, the content should be useful, unique and in demand by the user? But it is better to involve specialists to create it.
This will make it possible
To retain users and attract attention. It should be bas on a thorough study of the ne s of the target audience and focus on the following advertising database details. Expertise. promote in Google If the topic is legal, financial, m ical, religious or other, requiring an expert approach, then the information should be provid by specialists. Here it is necessary to take into account not only that incorrectly present information can harm users, but also that Google closely monitors the content on such sites.
There should be no “harmful” advice!
Thus, to get into the top of the search results, content about legal services must be written by a practicing lawyer whose work is directly relat education is teaching the customer not about to the topic of the Internet resource. Therefore, one of the main tasks of the owner is to find an expert copywriter who can provide complete high-quality information. Relevance.
Unlike Yandex, Google prefers fresh, relevant information
For example, in Yandex, a portal with useful content that attracts the attention of the audience can be locat at the top even after several years from buying house b the publication. Google, on the other hand, gives to the top only those Internet resources where the information is regularly updat. Even articles that have collect a lot of traffic will require revision after a certain time.